Reginald Men₹200 Cr acquisition
₹96 Cr/ year
Men's grooming, built from zero to ₹96 Cr a year, then acquired by Mamaearth's parent, Honasa.
₹0 → ₹96 Cr a yearAcquired by Mamaearth
Only 1 of 4 slots left this month
You've proven the product. We make your brand the one people can't scroll past, then turn first orders into customers who come back. Creatives, ads and WhatsApp journeys, run by one team that thinks like a co-founder.
Sell on their own website
Have a product people reorder
Want to be #1, not just bigger
Trusted by 200+ D2C brands and 5+ Shark Tank India brands, including CosIQ, Healthy Master and Millet Amma.
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Brands we've grown and are growing
Beauty, food, fashion, wellness, jewellery and home
Shark Tank
Shark Tank
Shark Tank
Cosy Labs
Morelle Jewels
Brands that grew with us
Different categories. Same loop.
5+ Shark Tank India brands, a ₹200 Cr acquisition and 200+ D2C brands. A few of them, by yearly revenue.
Be our next case studyCosIQShark Tank India
₹24 Cr/ year
Science-led skincare that pitched on Shark Tank India, now ₹24 Cr a year.
InviselHome surface care
₹6 Cr/ year
Nano-coating surface care for Indian homes, a category most buyers had never heard of.
Cosy LabsScaled with us
₹3.5 Cr/ year
Yearly revenue, built on a steady pipeline of fresh creatives and Meta ads.
MachismoScaled with us
₹3.5 Cr/ year
Yearly revenue, grown with performance creatives and a tight Meta account structure.
Healthy MasterShark Tank India
₹12 Cr/ year
Clean, healthy snacking that pitched on Shark Tank India, now ₹12 Cr a year.
Green HeirloomOrganic food
₹4 Cr/ year
Grew 4x in six months and became 50% more profitable along the way.
Millet AmmaShark Tank India
₹3 Cr/ year
Millet-based foods that pitched on Shark Tank India, now ₹3 Cr a year.
Common GroundsScaled with us
₹2.5 Cr/ year
Yearly revenue, with ads and retention run by one team.
What we believe
Most agencies sell you ads. But brands don't grow on ads alone. They grow when the creative stops the scroll, the store wins the click, and a WhatsApp message brings the customer back for more. We run all of it as one loop.
Our approach
Get your growth plan
One team. One loop. Every part of growth.
Ads people actually stop for
We find the angles your customers care about, then make a lot of them: UGC, statics and AI video. Every creative gets its own hook, layout and colours, so Meta treats it as genuinely new.
Spend that finds the right buyers
Meta and Google, run daily. We back the ads that sell, cut the ones that don't, and scale without breaking what's working.
Scaling the winners
A store that turns visits into orders
The best ad can't fix a leaky product page. We tighten offers, product pages and checkout so more of the people you paid for actually buy.
Visits
Add to cart
Checkout
Orders
Customers who come back on their own
WhatsApp journeys that confirm COD orders, nudge buyers to prepay, rescue carts, suggest the next product and remind people to restock. What customers tell us becomes your next creative.
Running low? Your pack from last month should be nearly done.
Reorder in one tap and it ships today.
Yes please, same as last time
Who we're for
Said any of these lately?
If two or more sound like you, we should talk. Tap or hover over a card to see what we'd do.
Two or more sound like you?We'll show you exactly what we'd fix first.
Fix it on a call
How we start
Live in seven days.
Onboarding week is on us. Your first billing cycle starts the day your ads go live, not the day you sign.
01–02Days
We learn your brand inside out
Your product, your margins, your best customers and what's already worked. Then we set up access to Meta, Google, Shopify, analytics and your creative drive.
- Brand deep-dive
- Access setup
03–04Days
We listen to your customers
We review every creative you've run and sit in on sales-team calls, so the next ads use the words your customers actually say.
- Content review
- Sales-team calls
05–06Days
We find the leaks and lock the plan
A full audit of your ad account and store, then a 30-day roadmap of tests, budgets and creatives we both sign off on.
- Ad account audit
- Roadmap lock
07Day
Your ads go live
Campaigns launch and your first billing cycle starts. From here you get a WhatsApp update every morning and a full report every Monday.
- Execution launch
- Daily WhatsApp note
- Monday report
Your brand could be live in 7 days.Onboarding week is free. Billing starts when your ads go live.
Start your 7 days
Why brands switch
What you get that others don't.
Surge Lion Media
Typical agency
Hiring in-house
Creatives every month
45 to 135, included
Usually billed extra
Whatever one editor makes
WhatsApp retention
Six journeys, included
A separate vendor
Another hire
Who works on your brand
A founder-led team
An account manager
You, managing five people
Time to launch
7 days
Weeks of onboarding
Months of hiring
When billing starts
The day ads go live
Usually at signing
Salaries from day one
How you stay updated
WhatsApp every morning
A monthly deck
Depends who you hire
Ready for a team that does more?Switching takes 7 days, and your ads never go dark.
Switch to Surge Lion
5 years in Indian e-commerce
From the founder
Talk to our team
“I've spent five years in Indian e-commerce and lived through every cycle: the COVID boom, the funding winter, the iOS tracking crash and the quick-commerce wave. I've worked with 5+ Shark Tank India brands and helped take Reginald Men to a ₹200 Cr acquisition.”
That's why we're the only agency that pairs growth hacking with a founder-led team. You're never handed to an account manager. You work with people who have scaled brands like yours, test fast and think about your business every day.
Ritwik AhlawatFounder, Surge Lion Media
5 yrsin Indian e-commerce
5+Shark Tank India brands
₹200 Cracquisition case study
200+D2C brands grown
Book a call
Let's see if we're a fit.
Two minutes of questions. If there's synergy, our team will call you to book a free growth audit, with your numbers on the table.
3 of 4 slots for this month are already taken.
We open your ad account with youand show you what we'd change first.
You keep the noteswhether or not we end up working together.
No pitch deckjust your numbers, your creatives and a plan.
FAQ
Questions before you book
Still unsure? Ask us anything on the call. It's free, and you keep the notes.
Ask us on a callD2C brands that sell on their own website, from early traction to well past ₹12 crore a year. We've grown brands in beauty, food, fashion, wellness, jewellery and home. What they share is a product customers love and a founder who wants to lead the category.
Every new brand gets a full onboarding week and a team that learns it properly. Taking on more than four at a time would mean cutting that short, and that's where agencies start to slip.
Your current ads keep running while we onboard. By day 7 we've audited everything and agreed a plan, so nothing goes dark during the handover.
Yes. Every plan includes a monthly batch of video ads, static ads and AI videos, from 45 a month on the entry plan up to 135. Extra edits can be added in any month.
Plans start at ₹80,000 a month plus GST and grow with your monthly revenue. Onboarding week is free, and your first billing cycle starts the day your ads go live.
A short WhatsApp update every morning, and a full report every Monday with what we scaled, what we cut and what we're testing next. You'll always know who on our team to message.
We don't build websites, but we do make conversion fixes to your store as a one-time add-on. Amazon and Flipkart are handled by our marketplace partner on a separate plan.
Let's make your brand the one they can't scroll past.
Book your growth call
Only 1 of 4 slots left this month